Save the Children

To launch a new, issues-based funding model, we created the campaign “Power to the Children”. The idea is that if you care about issues like climate change, discrimination, displacement, or lack of basic hygiene, you care about children because they are the ones most adversely affected by these acute global problems.

The campaign is purposefully filled with positivity and hope—putting the sad old tropes to rest. Our work seeks to inspire a new generation to champion children, local communities, and grassroots organizations, as well as elevate the voices of children, and empower everyone to better the world these children will inherit. Children deserve to have their basic needs met—by starting with them, we can, and will, create global change.